Tag Archives: Facebooks

Business: Cape Girardeau marketing firm reminds of Facebook’s profanity filter (10/17/22)

Taylor Fedderke, Google specialist for Cape Girardeau’s BOLD Marketing, speaks Sept. 15 to Scott City Area Chamber of Commerce. Fedderke discussed the use of Facebook’s “profanity filter” with attendees. Jeff Long Cape Girardeau-based BOLD Marketing advises individuals and businesses to turn on Facebook’s “profanity filter” in the settings section of the social media platform. Taylor Fedderke, BOLD’s Google specialist, recently told Scott City Area Chamber of Commerce members of the existence of the filter, aimed at weeding out profane language from popping up in Facebook news feeds. […]

Read more

Cleartrip appoints Facebook’s Shubham Khurana as head of brand marketing

Was client partner at the social media network Aug 18, 2022 03:28:00 PM | Article | Campaign India Team Cleartrip has announced the appointment of Shubham Khurana as brand head. Khurana moves from Facebook, where he was most recently a client partner.   Kunal Dubey, chief marketing officer, Cleartrip, said, At Cleartrip we strongly back the notion of scaling a business that will not only disrupt the OTA space through innovations but also build a brand that is loved and trusted by millions. We have the ambition […]

Read more

Facebook’s Meta takes on bond debt, in a first, Marketing & Advertising News, ET BrandEquity

Image used for representative purpose (source: iStock) Facebook-owner Meta is ending a run as one of the few major firms without debt, launching its first bond sale as the company battles uncertainty and bets heavily on its metaverse vision. Worries over the social media giant’s future and fierce competition from TikTok have sent its stock plummeting, while the firm spends billions on its plan for the internet’s next iteration. Meta reported to the US markets watchdog on Thursday that it has begun offering bonds to raise money […]

Read more

Famous Marketing Professor Calls Facebook’s Metaverse a “Flaming Bag of S**t”

Ouch, that’s gotta hurt. Meta Roasted Turns out at least one major marketing expert agrees with what the plebeian public already knows — Mark Zuckerberg may not be able to pull off this Metaverse thing. On a new new episode of Vox’s Pivot podcast with Kara Swisher, renowned NYU marketing professor Scott Galloway laid the cards on the table. While he gave Zuckerberg credit for being a “visionary” who’s doing the right things to try and pivot a sinking ship — aka Meta-formerly-known-as-Facebook, which is now losing […]

Read more

Kraus Marketing Is Entering Facebook’s Metaverse

MORRIS COUNTY, N.J., Feb. 2, 2022 /PRNewswire/ — Kraus Marketing, award-winning digital marketing agency, has its eyes on—and in—the Metaverse. The full-service agency’s offerings will soon include that of Meta’s (formerly Facebook) cutting edge and ever-evolving 3D network of social spaces, among other virtual reality platforms. “Those who have had the chance to enter Horizon Worlds or other virtual reality spaces can tell you the future is here and now,” said Nick Kraus, Founder and CEO of Kraus Marketing. “We suspect that the Metaverse, virtual, augmented, and mixed […]

Read more

Facebook’s cryptocurrency venture to wind down and sell tech assets, Marketing & Advertising News, ET BrandEquity

Representational image Meta Platforms Inc’s digital currency venture Diem Association is winding down and selling its technology to California-based Silvergate Capital Corp for about $200 million, the Wall Street Journal reported on Wednesday, citing a person familiar with the matter. Meta, formerly Facebook Inc, first unveiled plans for Diem, known as Libra earlier, in June 2019, as part of an effort to expand beyond social networking into e-commerce and global payments. The project immediately ran into fierce opposition from policymakers globally, who worried it could erode their […]

Read more

Facebook’s VR Oculus business probed by US states, Marketing & Advertising News, ET BrandEquity

Image for representational purpose/ reuters Multiple states have begun investigating potential violations in how Facebook, now known as Meta Platforms Inc, runs its virtual-reality Oculus business, according to three sources familiar with the matter. Two of the sources said the US Federal Trade Commission was also involved in the antitrust investigation. Meta did not immediately respond to a request for comment. New York, North Carolina and Tennessee were among the states involved in the inquiry, one source said. A group of almost 50 states also asked an […]

Read more

Facebook’s Meta launches first marketing campaign since rebrand

Following its rebrand to Meta last week, the company formerly known as Facebook launched its first consumer brand marketing campaign on Friday, depicting its vision for the metaverse.  Led by Meta’s internal creative agency Creative X in partnership with creative agency Droga5, Meta’s ad depicts a group of art students exploring a museum when they encounter the Henri Rousseau painting, “Fight Between a Tiger and Buffalo.” The 2D painting changes and becomes 3D, surrounding the students with an immersive experience of vegetation and dancing wildlife.  The ad […]

Read more

Desktop-as-a-Service Is on the Rise, Marketing Lessons from Facebook’s Outage

PHOTO: nuttawutnuy DaaS (Desktop-as-a-Service) is on the rise, but how will it help companies be more efficient? How can marketers use Facebook’s outage as a learning lesson? Will Google Analytics help with campaign management? Meanwhile, we are beginning to understand how intranets are now used to connect companies versus their old use cases. Quick, Catch Me Up: Featured Events Source link

Read more

How Accenture makes millions scrubbing Facebook’s sordid content, Marketing & Advertising News, ET BrandEquity

Facebook and Accenture have rarely talked about their arrangement or even acknowledged that they work with each other. In 2019, Julie Sweet, the newly appointed chief executive officer of global consulting firm Accenture, held a meeting with top managers. She had a question: Should Accenture get out of some of the work it was doing for a leading client, Facebook? For years, tensions had mounted within Accenture over a certain task that it performed for the social network. In eight-hour shifts, thousands of its full-time employees and […]

Read more
1 2