Tag Archives: Advertising

Twitter bans linking to Facebook, Instagram, other rivals, Marketing & Advertising News, ET BrandEquity

Twitter logo Twitter users will no longer be able to link to certain rival social media websites, including what the company described Sunday as “prohibited platforms” Facebook, Instagram and Mastodon. It’s the latest move by Twitter‘s new owner Elon Musk to crack down on certain speech after he shut down a Twitter account last week that was tracking the flights of his private jet. “We know that many of our users may be active on other social media platforms; however, going forward, Twitter will no longer allow […]

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Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity

Facebook logo Ireland’s data privacy regulator imposed a 265 million euro ($277 million) fine on social media giant Facebook on Monday, bringing the total it has fined parent group Meta to almost 1 billion euros. The penalty resulted from an investigation, started last year, into the discovery of a collated set of personal data that had been scraped from Facebook between May 2018 and September 2019, and made available online. Facebook was also ordered to make a range of corrective measures. Meta said it had cooperated fully […]

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8 tips for advertising and marketing on Facebook

With the internet and digital technologies driving rapid change within the music industry, articles about new releases and who has been hired and fired are no longer enough. Our up to the minute industry news alongside insightful commentary helps our readers sift through the rumors and developments to find the information they need to keep their businesses moving forward. Hypebot is read daily by more than 30,000 music industry professionals including executives and senior staff of music related tech firms, internet based music sites, every major label […]

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LinkedIn Lists This Year’s Top 25 Marketing & Advertising Companies

LinkedIn lists the top 25 companies in the marketing and advertising industry in a new report that could be a valuable resource for job seekers. The report aims to highlight the ‘best workplaces to grow a career’ in 2022. Companies are chosen based on a methodology that looks at LinkedIn data across seven pillars: Ability to advance Skills growth Company stability External opportunity Company affinity Gender diversity Educational background LinkedIn’s data illustrates the demand for professionals with experience in search engine optimization. Within the top 10, there […]

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The fading charm of Facebook, Marketing & Advertising News, ET BrandEquity

Fading facebook ET Brandequity Earlier this month, Facebook now re-christened as Meta which owns the most popular apps – FB, Instagram, and WhatsApp – had witnessed a single day drop in their in their market cap by $230bn with their maverick promoter Mark Zuckerberg’s personal wealth declining by ~ $29bn. From a high of 1Tn in September to ~$561bn now.. it’s a 45%. As a consequence on Friday 18th Feb, it slipped out of the top 10 most valuable companies’ ranking. For a company that had breached […]

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Facebook’s Meta takes on bond debt, in a first, Marketing & Advertising News, ET BrandEquity

Image used for representative purpose (source: iStock) Facebook-owner Meta is ending a run as one of the few major firms without debt, launching its first bond sale as the company battles uncertainty and bets heavily on its metaverse vision. Worries over the social media giant’s future and fierce competition from TikTok have sent its stock plummeting, while the firm spends billions on its plan for the internet’s next iteration. Meta reported to the US markets watchdog on Thursday that it has begun offering bonds to raise money […]

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In a 3rd test, Facebook still fails to block hate speech, Marketing & Advertising News, ET BrandEquity

Representational Image Facebook is letting violent hate speech slip through its controls in Kenya as it has in other countries, according to a new report from the nonprofit groups Global Witness and Foxglove. It is the third such test of Facebook’s ability to detect hateful language – either via artificial intelligence or human moderators – that the groups have run, and that the company has failed. The ads, which the groups submitted both in English and in Swahili, spoke of beheadings, rape and bloodshed. They compared people […]

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France closes ‘cookies’ case against Facebook, Marketing & Advertising News, ET BrandEquity

Representative image (iStock) French privacy regulators on Thursday closed a case against Facebook after determining the US tech giant had changed the way it collected user data to comply with the law. Facebook was slapped with a 60-million-euro (USD 61-million) fine last December when the French regulator CNIL ruled it was failing to allow users to easily opt out of cookies, tiny data files that track online browsing. CNIL told the firm’s parent company Meta to fix the issue within three months or face further punishment. On […]

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Delhi HC restrains confectionary Facebake from using Facebook mark, Marketing & Advertising News, ET BrandEquity

Representational Image The Delhi high court has permanently restrained the owner of a confectionary under the name ‘Facebake‘ from using any mark which is deceptively similar to that of social media company Meta Platforms, Inc’s ‘Facebook‘ mark. Justice Navin Chawla, while dealing with a lawsuit by Meta, said that ‘Facebook’ is a well-known trademark in the country and the overall visual representation adopted by the defendant, Noufel Malol – the owner of Facebake, depicted the mala fide intent in obtaining unfair advantage. The judge noted that the […]

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Facebook , Twitter remove Shinzo Abe assassination videos, Marketing & Advertising News, ET BrandEquity

Representative image (iStock) Twitter and Facebook parent Meta said Friday they’re deleting any videos of the assassination of former Japanese Prime Minister Shinzo Abe that break their rules on harmful content. Multiple videos of the attack showing a gunman firing a double-barrelled weapon twice at Abe were circulating on social media. Some only show the moments before and after the attack while others showed both shots. Abe, who stepped down in 2020, was shot moments into a speech, airlifted to hospital, and later pronounced dead. Police arrested […]

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