Tag Archives: Marketing

5 Top Marketing Tips for LinkedIn

Linked In

Once upon a time, networking meant going to conferences and getting out there and meeting people. LinkedIn, however, has made networking on a global basis much easier and effective, allowing users to network with people worldwide from the convenience of their own home or office. LinkedIn has quickly established itself as one of the top social networking sites for individuals and business owners who want to network with others, to widen their customer base, and to keep on top of what’s going on in their respective industries. […]

Read more
Leave a comment , , ,

Facebook’s Meta launches first marketing campaign since rebrand

Facebook, Featured Articles

Following its rebrand to Meta last week, the company formerly known as Facebook launched its first consumer brand marketing campaign on Friday, depicting its vision for the metaverse.  Led by Meta’s internal creative agency Creative X in partnership with creative agency Droga5, Meta’s ad depicts a group of art students exploring a museum when they encounter the Henri Rousseau painting, “Fight Between a Tiger and Buffalo.” The 2D painting changes and becomes 3D, surrounding the students with an immersive experience of vegetation and dancing wildlife.  The ad […]

Read more
Leave a comment , , , , ,

With Facebook Becoming Meta, Chief Marketing Officer Alex Schultz Says, ‘We’re Not Running From Anything’

Facebook, Featured Articles

Facebook employees unveil a new logo and the name “Meta” on the sign in front of Facebook—sorry, Meta!—headquarters on October 28 in Menlo Park, California. Justin Sullivan/Getty Images Facebook Chief Marketing Officer Alex Schultz knows what you’re thinking: Is Facebook’s decision to rebrand itself as “Meta” an attempt to distract the public from weeks of blistering whistle-blower revelations about its alleged handling of misinformation, hate speech and research indicating a negative impact on young users? His answer, of course, is not at all. “The fact that we’re […]

Read more
Leave a comment , , , , , , ,

Delhi assembly summons Facebook India representatives over 2020 riots, Marketing & Advertising News, ET BrandEquity

Facebook, Featured Articles

Delhi assembly summons Facebook India representatives over 2020 riots. (File image: iStock) The Delhi Assembly‘s Committee on Peace and Harmony on Friday summoned representatives from Facebook India to testify on November 2 over the February 2020 riots in the national capital. In a letter, the Committee said that it will focus on social media giant’s role in curbing false and malicious messages that could cause disharmony in the society. “Since Facebook has lakhs of users in the NCT of Delhi, the Committee has decided to hear the […]

Read more
Leave a comment , , , , , , , , , ,

How to master free Facebook marketing

Facebook, Featured Articles

Do you want to increase online sales, build brand awareness and promote your products? From leading brands that boost TV campaigns with Facebook engagement, to growing businesses that host creative online offers to keep fans excited, any business – big or small – can use Facebook as a marketing tool.  Social media platforms such as Facebook bridge the gap between businesses and consumers, improving communication between them and leaving brands with a better understanding of their audience. Whether you’re a freelance illustrator, successful independent restaurant or a […]

Read more
Leave a comment , , ,

LinkedIn Publishes New Glossary of Marketing Terms to Help Improve Understanding

Linked In

Do you ever find yourself lost among the jargon when you’re trying to research a new marketing update, or trying to stay on top of the latest metrics to track, in order to measure your brand performance? Marketers love an acronym, and the deeper you get into the process, the more confusing it gets, with every TOFU, BOFU, AOV and MER reference all serving to further entrench those already ‘in the know’, and filter out the pretenders looking to keep up. So how can you go from […]

Read more
Leave a comment , , , , , ,

Kilcullen Diary: Facebook Marketing workshop

Facebook, Featured Articles

Just two places are left on a Facebook Marketing for Beginners course being offered by the Kildare Local Enterprise Office. The online workshop is on Thursday 28 October between 10.30am-1pm and is designed for business that want to  build a strong loyal network with existing and potential customers. The training will provide each participant with the know-how to plan and manage communications and marketing through the Facebook. The fee is €20. An advanced level version will be available on th afternoon of the same day, also for […]

Read more
Leave a comment , , , ,

Amid the Capitol riot, Facebook faced its own insurrection, Marketing & Advertising News, ET BrandEquity

Facebook, Featured Articles

Amid the Capitol riot, Facebook faced its own insurrection. As supporters of Donald Trump stormed the U.S. Capitol on Jan. 6th, battling police and forcing lawmakers into hiding, an insurrection of a different kind was taking place inside the world’s largest social media company. Thousands of miles away, in California, Facebook engineers were racing to tweak internal controls to slow the spread of misinformation and inciteful content. Emergency actions – some of which were rolled back after the 2020 election – included banning Trump, freezing comments in […]

Read more
Leave a comment , , , , , , , ,

UK fines Facebook over Giphy takeover breach, Marketing & Advertising News, ET BrandEquity

Facebook, Featured Articles

This image is for representational purpose only. Britain’s competition watchdog said on Wednesday, it had fined social network giant, Facebook over £50 million for the “deliberate” failure to supply information linked to its takeover of animated graphics startup, Giphy. The Competition and Markets Authority said the fine totaling £50.5 million ($69.5 million, 60 million euros) was imposed for “consciously refusing to report all the required information” concerning the purchase last year. “We warned Facebook that its refusal to provide us with important information was a breach of […]

Read more
Leave a comment , , , , , , , ,

Desktop-as-a-Service Is on the Rise, Marketing Lessons from Facebook’s Outage

Facebook, Featured Articles

PHOTO: nuttawutnuy DaaS (Desktop-as-a-Service) is on the rise, but how will it help companies be more efficient? How can marketers use Facebook’s outage as a learning lesson? Will Google Analytics help with campaign management? Meanwhile, we are beginning to understand how intranets are now used to connect companies versus their old use cases. Quick, Catch Me Up: Featured Events Source link

Read more
Leave a comment , , , , ,
1 … 23 24 25 26 27 … 33