Author Archives: admin

2019 LinkedIn Marketing Tips – Business 2 Community

10 LinkedIn marketing tips that once implemented give you a distinct competitive advantage. LinkedIn remains the #1 social media platform for professionals to connect, engage and grow their business and brand. Whether you work for a company or yourself, LinkedIn is the place to be for B2B connections, leads and sales. I have compiled the top 10 LinkedIn marketing tips for the start of 2019. 1. Update Your Profile (Even if you think it doesn’t need it) Every year it’s a good habit to update your LinkedIn […]

Read more

Facebook and IMAA launch ‘university’ to overcome digital marketing skills gap

A Facebook-backed training course has been launched with the Independent Media Agencies of Australia (IMAA) in a move to help plug a skills gap created by COVID lockdowns. Dubbed the Facebook and IMAA University, it will offer digital marketing and leadership training for “rising stars” of independent agencies. Facebook and the IMAA said it will arm participants with “highly sought after” skills. Specific training will be provided on Facebook’s marketing tools. IMAA general manager Sam Buchanan said the collaboration will provide much-needed training in an environment where […]

Read more

Facebook spent over $13 billion on safety, security since 2016, Marketing & Advertising News, ET BrandEquity

Facebook Inc on Tuesday said it has invested more than $13 billion in safety and security measures since 2016, days after a newspaper reported the company had failed to fix “the platform’s ill effects” researchers had identified. The social media giant said it now has 40,000 people working on safety and security, compared with 10,000 five years ago. Facebook played down the negative effects on young users of its Instagram app and had a weak response to alarms raised by employees over how the platform is used […]

Read more

Biggest Facebook Advertising and Marketing Departures

Facebook has lost key people in the past year, like David Fischer and Carolyn Everson. Several are CEO Mark Zuckerberg and COO Sheryl Sandberg’s top deputies. Here are 10 of the biggest departures. See more stories on Insider’s business page. Advertising and marketing is Facebook’s lifeblood, but over the past year, key executives overseeing those disciplines — many of whom were CEO Mark Zuckerberg and COO Sheryl Sandberg’s top deputies — have jumped ship. Facebook is being buffeted on pretty much every front. Governments around the world […]

Read more
1 … 85 86 87 88 89 … 104