Tag Archives: Video

LinkedIn Will Now Let You Add Clickable Links To Photo and Video Posts | Nancy Myrland – Myrland Marketing & Social Media

LinkedIn is rolling out clickable links in photos and videos in the newsfeed. This will be available on personal profiles as well as on your business page. This is good exposure for you, so I want you to be ready. When I first reported on this on my LinkedIn profile last week, I didn’t have this feature. The next day, I had it and was able to test it, which I will show you in a moment. A Few Details About Clickable Links On LinkedIn You can […]

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SMT Expert Series: Mari Smith Discusses the Growth of Short-Form Video, Facebook Marketing and Live-Streaming Tips

If you’ve spent any time researching or working in social media marketing, you’ve heard the name Mari Smith.  A leading voice in the industry, Mari has been speaking at digital marketing events all around the world since 2007, and has worked with a broad range of well-known businesses to help them develop effective approaches to digital marketing, live-streaming, Facebook and Instagram ads and more.  Mari has written books on the topic, has built a large online community around her tips and advice, and was even hired by […]

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B2B Video Marketing on LinkedIn: How to Embrace Video in Your Content Strategy

Does your B2B marketing program include LinkedIn video marketing? If it doesn’t, it should. LinkedIn video content generates five times the engagement as image or text-based content and Live video on LinkedIn generates a whopping 24x more engagement. 87% of LinkedIn video marketers say it’s been an effective channel for them. 41% of marketers think video is THE best content format for building relationships that generate leads. Marketers prefer video for their lead generation goals over any other content format. But maybe you knew all that already. […]

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Amazon Hires Facebook’s Remy Merriex as Prime Video Creative Marketing Director

Amazon hired advertising creative veteran Remy Merriex, most recently at Facebook, as the newest member of the Prime Video marketing team. Ukonwa Ojo, chief marketing officer of Prime Video and Amazon Studios, announced that Merriex will join Prime Video’s marketing team as global executive creative director. In the new role, he will oversee development of global creative campaigns across the Prime Video brand, content and originals marketing. Merriex will begin at Amazon on Aug. 9, reporting to Ojo, who was formerly CMO of MAC Cosmetics before she […]

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