Tag Archives: Embrace

B2B Video Marketing on LinkedIn: How to Embrace Video in Your Content Strategy

Does your B2B marketing program include LinkedIn video marketing? If it doesn’t, it should. LinkedIn video content generates five times the engagement as image or text-based content and Live video on LinkedIn generates a whopping 24x more engagement. 87% of LinkedIn video marketers say it’s been an effective channel for them. 41% of marketers think video is THE best content format for building relationships that generate leads. Marketers prefer video for their lead generation goals over any other content format. But maybe you knew all that already. […]

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