Tag Archives: Marketing

15 Facebook Marketing Scams to Avoid

Facebook has basically taken over the digital marketplace for buying and selling used items (something that Craigslist used to dominate). But even though it’s super accessible, there are some major Facebook Marketplace scams that buyers and sellers each need to be aware of. FB Marketplace has become super popular because of the easy app for listings and browsing, as well as the ability to reach a larger audience. It is also thought to be safer than Craigslist because of the fact that you need a Facebook account to use the […]

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8 People on How to Use Facebook Groups for Freebies, Marketing

Around this time last year, Facebook experienced its first-ever drop in users.  Still, more than 1.8 billion users flock to the site to be part of Facebook “group” communities.  Insider spoke with people who use groups for parenting advice, fan clubs, and running businesses.  Loading Something is loading. Thanks for signing up! Access your favorite topics in a personalized feed while you’re on the go. download the app Between privacy violations, misinformation, hate speech, and more, Facebook is no stranger to bad press. The company recently saw […]

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Facebook: A content marketing guide

Facebook is the most-used social media platform in the world. It boasts 2.96 billion monthly active users. Most likely, you’re on Facebook and use it often. But is your business on Facebook? Not only that, is your business on Facebook and using a content marketing strategy? If your audience hangs out on the social media giant, you should answer “yes” to all of the above. Because just existing on Facebook isn’t enough.  If you want to tap into the potential reach you can achieve there, you need […]

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9 LinkedIn Profile Tips For Digital Marketing Job Hunters

By Jon Clark, managing partner at Moving Traffic Media, a New York digital agency offering SEO, PPC and Amazon marketing services. getty LinkedIn is a powerful tool to make professional connections and attract a pool of recruiters. Hiring managers across industries use LinkedIn to find new talent, including digital marketing recruiters. If you want to grow your digital marketing talent and personal brand, an impressive LinkedIn presence is a must. When used properly, LinkedIn can be a source of new opportunities for digital marketing professionals looking for new […]

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Eight Strategies You Should Consider When Marketing A Company Using Facebook Messenger

Facebook Messenger can help improve how a company reaches out to customers and promotes services and goods to them. From adding a pop-up message for your customer base to personalizing messages, Facebook Messenger can help to retain customer loyalty and reach out to potential customers. Marketers, however, may need to compose more quality ideas to keep this relationship with the company’s base active. Here, eight Forbes Communications Council members share their ideas when using Facebook messenger to market a company. Forbes Communications Council members share strategies to […]

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A guide to LinkedIn content marketing

Think LinkedIn is just for business networking and job hunting? Think again. The platform is a great destination for both of those things, no question, but it’s also a smart place to focus at least some of your content marketing efforts. Why? LinkedIn enjoys a wider audience than you might think, with 66.8 million monthly active users in the U.S. alone, with a total reach of 849.6 million users globally.  That includes professionals, sure, but it also includes 14.6% of all people age 18 and older worldwide. […]

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8 Facebook Marketing Tips To Revitalize A Boring Page

TikTok and Instagram may be taking their moment to shine, but Facebook is a social media platform your business simply can’t ignore. Facebook’s monthly active users have continued to rise since its inception, with nearly 3 billion (2.96) monthly active users as of the third quarter of 2022. It was also the most popular social network worldwide as of January 2022 when ranked by the number of monthly active users. Knowing a substantial portion of your target audience likely uses Facebook regularly, it’s crucial as social media […]

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Facebook Marketing Guide: 9 Strategies to Succeed

Throughout the years, we’ve seen various social media platforms have their rises and falls—but through it all, Facebook has remained a powerhouse. With nearly 3 billion monthly active users, Facebook is by far and wide the most-used social media network. This means it’s a great place for your business to have a presence. However, you need to understand how to create a Facebook marketing strategy that will succeed. In this article, we’re going to touch on various Facebook marketing tactics you should employ within your overarching social […]

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Facebook, step aside for the agency-lead resurrection of Email Marketing

Facebook and Instagram have held the spotlight for too long, with advertisers spending more than US$114 Billion in 2021 alone.  These numbers are expected to double in just a few years despite the rising CPC and limitations in consumer tracking due to heightened privacy laws. However, not all advertisers can (or will) dig deeper into their pockets, providing the opportunity for the long-lost hero of the past, email marketing, to make a valiant comeback. For many smaller businesses, the cost of advertising on Meta, while remaining competitive […]

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Irish privacy regulator fines Facebook 265 million euros, Marketing & Advertising News, ET BrandEquity

Facebook logo Ireland’s data privacy regulator imposed a 265 million euro ($277 million) fine on social media giant Facebook on Monday, bringing the total it has fined parent group Meta to almost 1 billion euros. The penalty resulted from an investigation, started last year, into the discovery of a collated set of personal data that had been scraped from Facebook between May 2018 and September 2019, and made available online. Facebook was also ordered to make a range of corrective measures. Meta said it had cooperated fully […]

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