Facebook appoints Uber’s Sanjay Gupta as director of international marketing

Facebook has appointedSanjay Gupta as the director of international marketing, accoding to media reports. Gupta was earlier with Uber. At Uber, Gupta was associated with Uber for four years, during which he was elevated from the post of head of marketing-South Asia, to marketing director, APAC. Founder of Purple Squirrel, Gupta had in the past been associated with Marico and Urban Ladder. Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India) For more updates, be socially connected with us […]

Read more

LinkedIn Marketing Basics: Top 5 Tips To Get You Networking In No Time

Who doesn’t know about LinkedIn? It is a business networking website with over 225 million users from more than 200 countries. It is a playground for recruiters and HR departments of many prestigious firms but more importantly, it is a great place to find the latest data, information and business statistics, conduct industry specific surveys and discover sales leads. So why are you still flying under the radar on LinkedIn? Many Americans have already created a LinkedIn profile and chances are that it is still there, waiting […]

Read more

Instagram vs Facebook: Which Is Best for Your Business Marketing

Both Facebook and Instagram are humongously popular social media platforms. With more than billions of people using these platforms every month, they have become great tools for marketing your business. However, since the beginning of this decade, people have been wanting to know which one is better, Instagram or Facebook? Even though they’re both run by the same parent company, Facebook, there are still differences in what works on both platforms and that is what we’re here to discuss today. However, one thing is for sure, if […]

Read more

How to Use LinkedIn Articles for Content Marketing

Over 30 million companies have an official page on LinkedIn, and 92% of marketers include LinkedIn in their digital channel mix. However, many marketers are missing a huge content opportunity on LinkedIn: long-form articles. LinkedIn originally introduced the long-form publishing functionality in 2012 to a few hundred targeted influencers. Those LinkedIn power-users could pen articles of several thousand words, with additional features like image embeds, formatting options, and the ability to interact with commenters. Fast-forward a few years, and LinkedIn made those editorial opportunities available to its […]

Read more

SMT Expert Series: Mari Smith Discusses the Growth of Short-Form Video, Facebook Marketing and Live-Streaming Tips

If you’ve spent any time researching or working in social media marketing, you’ve heard the name Mari Smith.  A leading voice in the industry, Mari has been speaking at digital marketing events all around the world since 2007, and has worked with a broad range of well-known businesses to help them develop effective approaches to digital marketing, live-streaming, Facebook and Instagram ads and more.  Mari has written books on the topic, has built a large online community around her tips and advice, and was even hired by […]

Read more
1 … 87 88 89 90 91 … 104