Author Archives: admin

 FOS and Facebook Team up to Deliver Athlete Marketing Essentials: NIL Certification, a Free Online Learning Resource Focused on Social Media for College Athletes, Athletic Departments and Sports Professionals

NEW YORK–(BUSINESS WIRE)–FOS and Facebook have teamed up to launch Athlete Marketing Essentials: NIL Certification, a free, six-part online learning program. The course aims to equip college athletes, college athletic departments, and sports professionals with Facebook and Instagram best practices to help them maximize their presences and earning potential on each platform in the new NIL era. The second installment of the highly acclaimed Front Office Sports Essentials series is available now on the FOS website. The interactive course features experts from Facebook and Instagram breaking down […]

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Maximizing Your Content Marketing, Writing Read-Worthy Emails and Powerful LinkedIn Tips

Every month, we bring you a curated list of articles hand-picked by industry veteran Kristan Wojnar to help you grow your investment advisory practice. Follow our Practice Management Channel to differentiate yourself with new ideas and build enduring client relationships. We are digging into the important subjects of content marketing, writing emails that clients want to read and mastering LinkedIn this week. Our first piece up is a well-written piece on using content marketing to gain attention from highly qualified prospects on LinkedIn. The next piece this […]

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TECH TALK WITH MIKE: Marketing on Facebook with iOS14 privacy changes | News

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LinkedIn Provides New Insights Into the Most In-Demand Marketing Skills [Infographic]

Good news for Social Media Today readers – digital marketing and social media skills are in high demand. That’s according to the latest insights from LinkedIn, which has published the second part of its latest overview of the evolving marketing sector, and the key roles and skills that are in-demand, based on job postings on its platform. I mean, in some ways, it’s not surprising that the jobs posted on LinkedIn specifically would have a higher preference for digital skills, and this is not wholly reflective of […]

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What is Facebook? A genius idea factory or an overstuffed mess, Marketing & Advertising News, ET BrandEquity

Attendees walk past a Facebook logo during Facebook Inc’s F8 developers conference in San Jose, California, U.S. (File photo/Reuters) This question might sound silly, but I’m serious: What is Facebook? Did you know that Facebook has a dating service, online job listings, a version of Craigslist, a new collection of podcasts and live audio chat rooms, multiple copycats of Zoom, a section just for college students, two different spots for “TV, shows, a feature like TikTok (but bad) and software that office workers can use to communicate? […]

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