Tag Archives: success

Marketing masterclass: The best metrics to measure success of your Facebook page and posts

Facebook, Featured Articles

You’re a business that has deep-dived into building a presence on Facebook. You’ve been at it for many months now, posting a variety of content, but you’re at a crossroads. Is this working? Am I winning? Are people engaging with my content? Has the effort been worth it? Am I seeing a spike in website traffic as a result of my social media efforts? I could bet you a big wager these are just a few of the questions you’re likely asking yourself if you don’t yet […]

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10 tips for marketing success on LinkedIn

Linked In

Using LinkedIn for personal and professional branding is easy, so why do so many brands and individuals get it so wrong? At ClickZ Live, Chris J Reed, global chief executive officer and founder, Black Marketing, shared his 10 tips for success on LinkedIn. “You all have terrible profiles – I know, I’ve seen them,” Reed told delegates. How to improve that? The first step is understanding LinkedIn’s role as a business-to-business (B2B) and a pier-to-pier (P2P) network, in a business context.  “It’s not Facebook, it’s not Twitter […]

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