Real Estate Marketing: Is LinkedIn the New Facebook?
While Facebook still dominates marketing, it’s losing share to LinkedIn, at least within the real estate industry. And TikTok appears to be on the rise, too. NEW YORK – Facebook remains a prominent marketing channel, but it’s losing share among real estate industry marketers. Madeleine Stearn, digital marketing manager at Curbio, which helps real estate agents get homes market-ready, says the company has reduced its marketing spend with Facebook by half in the past six months. She says LinkedIn is currently a close second in the company’s […]
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